Professional Profile

Sarah Colomina | UI/UX Product Design

WORK EXPERIENCE

UI/UX Designer - Remote | Opportunity Education | 09/2023 - Present

Opportunity Education is a non-profit education organization that empowers teachers with research-
backed resources and support to help their students develop the skills they need to succeed.

Leading comprehensive user research and usability testing including user interviews, competitive analysis, and analyzing metrics to reporting findings and recommendations to stakeholders.
Working with Product Managers and Development to craft a product and business strategy.
As part of a lean product design team I solely developed user journeys, information architecture, wireframes, visual design concepts, and prototypes.
Utilizing existing design systems to ensure consistency and efficiency across product design.

Visual Communications Advisor, Treasurer - Executive Board | The Arts Hub | 02/2023 - Present

Key leader on advisory board for well-established non-profit arts performance and education center.

Leading user research including review of web analytics on current digital marketing and web content and presenting findings through detailed presentations with infographics and rich media content.
Coordinating large fundraising events and creating graphics to market and support these events.
Building, maintaining, and implementing design system libraries.

Lead Designer + Creative Director | SC Design + Creative | 11/2011 - Present

Leveraging my expertise in best practices for UI/UX design best practices, my passion for creating solutions to user needs, and my drive for entrepreneurship, I started my own agency creating design solutions and intuitive user experiences that empower clients to achieve business goals by crafting strategic, data-driven solutions that:

Establish client brands by crafting design systems that extend throughout a variety of media.
Develop fully responsive design solutions across multiple devices including websites and mobile apps.
Demonstrate expertise in applying accessibility principles within the design system for CMS interfaces.
Coordinating comprehensive user research studies that utilize both quantitative and qualitative research methods and data collection.

User Experience Project Manager | RedTech Studios | 01/2010 - 11/2011

Led UX & interactive design for Fortune 500 tech clients like Microsoft (hardware, retail, mobile, advertising).

Lead the design and development of a robust CMS brand hub for Microsoft Advertising from scoping through project completion on-time and in-budget.
Manage multiple projects across cross-functional teams in a fast-paced environment.
Defining project and business requirements through stakeholder interviews, data analysis, and user research, and user testing to develop comprehensive strategy and production plans that achieve project goals.

Creative/Digital Projects Manager | Cypress Consulting | 08/2008 - 12/2010

Bridging communication effectively between clients and creatives to ensure high-quality work.
Collaborating with customers to understand design needs and build valuable, effective solutions.
Developing creative briefs that translate business objectives into clear creative strategies.
Developing an effective and time efficient way to produce mobile marketing graphics and video for Microsoft Mobile in more than 26 languages.

Design Project Manager | Mondo Robot | 02/2008 - 08/2008

Leading a team of cross-functional specialists to produce end-to-end experience designs.
Driving and maintaining creative vision for websites, ad campaigns, and marketing programs.
Examining existing processes, identifying flaws, and creating solutions to improve agency capabilities.

Senior Designer | Weaver Multimedia Group | 02/2005 – 02/2008

Develop and lead creative vision and branding in partnership with client internal creative teams.
Provided strategic creative direction, mentoring, and coaching to designers and developers.

Adjunct Instructor, Graphic Design | Colorado Technical University | 05/2005 – 03/2007

Developing curriculum for college-level courses in Graphic Design.
Independently leading in-person lessons via lectures, demonstrations, and interactive projects.
Increased program registration and developed new courses to meet target registration numbers.

Lead Graphic Designer | Yardi Systems | 01/2003 – 02/2005

Ensuring brand cohesion across all designed media by utilizing a strong attention to detail.
Collaborate, brainstorm, and strategize with stakeholders to develop mockups and marketing materials.
Create and maintain brand style guides for use across print and digital media.

Graphic Designer | DAKO | 01/2002-01/2003

Designing within brand guidelines to produce marketing materials for a large organization specializing in biotechnology and life sciences instruments and software for diagnostic testing.
Collaborating with a team of designers to produce innovative marketing support materials.

EDUCATION

Bachelor Degree in Graphic Design | Magna Cum Laude | Eastern Michigan University
UX Design Professional Certification – Google/Coursera

TECHNICAL EXPERTISE

ESSENTIAL SKILLS

Printable CV